AskPatty Certified Female Friendly Logo

« What Can Auto Businesses Do to Communicate More Effectively with Women? Step One: Get Certified! | Main

January 21, 2020

AskPatty.com Launches New Consulting Program Aimed at Hiring Women in the Auto Industry

ConsultingCover

 

 

ConsultingSocial03AskPatty.com Inc. has announced a new phase in the ongoing evolution of its Certified Female Friendly® Program, aimed at assisting automotive retailers in attracting, hiring, and retaining women employees.

 

ConsultingSocial03The industry has changed since this program launched back in 2006, and great strides have been made in serving women customers, thanks in part to our efforts,” says Jody DeVere, AskPatty.com CEO. “However, as customer care has improved, the presence of women employees has remained stagnant at around 25%. Just one in four employees in the auto industry are female, and for women in leadership roles such as managers, owners, CEOs, and executives, the proportion drops to below 10%. This is something we hope to change.” The new consulting program will offer assistance in recruitment advertising and marketing, recruiting via social media, resume review, onboarding, training, management training, HR best practices, and includes options for onsite visits from AskPatty.com CEO Jody DeVere.

 

ConsultingSocial03AskPatty.com has operated its Certified Female Friendly® program since its launch, aimed at providing women consumers with assurances that they will be treated fairly, while training employees at automotive businesses in the best practices of customer care for women. This program will continue in this mission, and current and newly Certified clients will have the opportunity to enjoy a complimentary one-hour consultation on hiring female employees.

 

    

 

ConsultingSocial04Those interested in learning more about the newly relaunched Certified Female Friendly® programs can learn more and meet with a staff member by scheduling a live demo: https://my.timetrade.com/book/GHHQM


comments powered by Disqus


comments powered by Disqus


Find Cars For Sale

Car Advice

Ask The Experts!

Help Our Charities