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December 17, 2012

AIADA Joins Federated Insurance to Combat Distracted Driving

Aiada logoEstablished in 1970, the American International Automobile Dealers Association, (AIADA) is the only association whose sole purpose is to represent America’s 10,000 international nameplate automobile franchises that sell and service: Acura, Aston Martin, Audi, Bentley, BMW, Ferrari, Honda, Hyundai, Infiniti, Jaguar, Kia, Land Rover, Lexus, Maserati, Maybach, Mazda, Mercedes, MINI, Mitsubishi, Nissan, Porsche, Rolls Royce, Saab, Scion, Smart, Subaru, Suzuki, Toyota, Volkswagen, and Volvo. These retailers have a positive economic impact both nationally and in the local communities they serve, providing more than 500,000 American jobs.


Distracted drivingCurrently AIADA is partnered with Federated Insurance to bring attention to the growing and serious problem of distracted driving. Through the partnership, Federated Insurance is offering a free copy of its video, “In the Blink of an Eye,” to AIADA members. The video reveals the devastating, real-life consequences of distracted driving. Dealers can also request accompanying materials to increase awareness of the problem among their employees and within their local communities.


FederatedFederated Insurance provides members with products for risk management resources, customer service, financial strength, mutual structure, and association relationships. Visit to learn more.  To view a clip of the video, "In the Blink of an Eye", click here


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