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February 17, 2010

Pet-Friendly Subaru Joins Forces with ASPCA

0090521-AMC-animalplanet_dogincar Here at, we like to think of ourselves as extremely pet friendly. Our contributing editor Breanne loves to share stories about her Corgis,  we recently paired with Christina Selter of BarkBuckleUP at the Chicago Auto Show to announce the 2010 Top Ten Pet Safe Vehicles, and our good friend Yvonne DeVita of Lipsticking is currently planning BlogPaws 2010,  the first ever pet blogger conference, which will take place in Columbus, Ohio, on April 9 & 10, 2010.

Well, Subaru believes there is a natural connection between pet parents and people who drive Subaru vehicles. In fact, almost half of Subaru owners have a dog, and 7 out of 10 Subaru owners have some kind of pet. Subaru-dogs-s(In case you didn’t know, AskPatty President Jody DeVere drives a Subaru and owns three dogs!) Inspired by its customers, Subaru has built a strong partnership with the American Society to Prevent Cruelty to Animals (ASPCA) to help bring pets and people together.

For the past two years, Subaru has partnered with the ASPCA as part of the “Share the Love” event, resulting in a $1.2 million donation in the first year alone. This past holiday season, the ASPCA helped connect Subaru dealerships with local animal welfare agencies around the country to promote Share the Love with fun-filled events and activities. Subaru’s matchmaking resulted in more than 350 adoptions and raised $28,000 for local agencies!

Subaru-dogs Subaru is once again celebrating its special connection with the ASPCA and dog and pet lovers everywhere, in a video campaign featuring two adopted pooches, Olive and Zelda, behind the wheel of a Subaru Forester. See all of their "Dog Tested. Dog Approved" adventures (like parallel parking, shopping for kibble, and picking up sassy poodles!) at

On top of these programs, Subaru offers discounts off the Manufacturer's Suggested Retail Price (depending on model and accessories) on certain vehicles to eligible Guardian Members of the ASPCA. As part of the Subaru VIP Partners Program, eligible Guardian members can save between $1,300 - $3,300 on the purchase or lease of any new Subaru from participating dealers, without haggling! All Subaru model lines (Forester, Impreza, Legacy, Outback and Tribeca) are included in this VIP Program offer, subject to availability and dealer discretion. Learn more about this program at

6a00d8341c4f3653ef01287797fad8970c-800wi Do you have an inspiring pet adoption story? The ASPCA invites you to share your story with them on their Facebook page! We here at think it would be even better if you could share a great story that also includes your pet and your car!

Visit the ASPCA on Facebook!
Follow Bark Buckle UP on Twitter @BarkBuckleUP
Find out more about BlogPaws 2010 on Twitter @BlogPaws

Brandy_schaffels_s By Brandy Schaffels Editor

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