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January 13, 2009

13th Annual Urban Wheel Awards Tonight!

Urban_Wheel_awards An independent panel of automotive journalists have cast their votes for the finalists of the 2009 Urban Wheel Awards, which will be held tonight,  January 13, 2009 at 6:30 p.m. at the Detroit Opera House.

Co-hosts Sheryl Lee Ralph, acclaimed veteran of film, television and the Broadway stage, and Tony Plana, award-winning star of ABC's Ugly Betty and director of stage and screen, will lead a cast of local and national presenters for the awards show.

On Wheels Media, Inc. has produced the annual Urban Wheel Awards, the automotive industry's premier diversity awards ceremony held in conjunction with the North American International Auto Show, since 1996.  The Urban Wheel Awards honor pioneering automotive industry leaders and serve as an educational vehicle to increase awareness among minority audiences about the importance of diversity to the industry. 

Urban Wheel Awards are presented in categories including Company of the Year, Minority Executive of the Year, Diversity in Motorsports, Urban Car of the Year, and Urban Truck of the Year. 

In addition to people, organizations and vehicles, Urban Wheel Awards are also presented for the best automotive diversity advertisements for 2008.  The diversity advertisement of the year awards are presented to the advertising agency producing the most popular print and broadcast advertisements geared to African-American, Latino and Asian markets.

The 13th Annual Urban Wheel Awards Finalists are:

Minority Executive of the Year
Dr. Charles L. Wu
Director, Research & Advanced Engineering
Ford Motor Company

Felicia J. Fields
Group Vice President, Human Resources and Corporate Services
Ford Motor Company

Jocelyn K. Allen
Vice President, Public Affairs and Corporate Communications

Zafar Brooks
Director, Government Relations and Diversity Outreach
Hyundai Motor America

Company of the Year
General Motors Arlington Assembly Plant
Mitsubishi Motors North America Manufacturing

Car of the Year
Dodge Challenger
Hyundai Genesis
Volkswagen Jetta TDI

Truck of the Year
Dodge Ram
Ford Flex

Diversity in Motorsports
Grand-Am Road Racing
Phil Horton

Proceeds from the event benefit the Edward Davis Education Foundation (EDEF), a non-profit 501(c) 3 organization established by On Wheels Media, Inc.  The mission of EDEF is to provide scholarships, internships and mentoring to students pursuing careers in the automotive automotive industry and communications.

To purchase tickets, or for more information about the event visit the Urban Wheel Awards web site at or contact Shandrial Hudson at (301) 390-1823. 

On Wheels Media is an automotive multi-media communications company that produces print, digital, broadcast and events. Publications include African-Americans On Wheels, Latinos On Wheels, and Asians On Wheels magazines, which are distributed in more than 100 newspapers throughout the United States and have a combined readership of 8 million. The company also produces automotive events and launched the first automotive magazine web site in 1995.  Visit for more information and to sign up for your complimentary digital subscriptions. has been a proud sponsor of both the 2008 Urban Wheels Awards and 2009 Urban Wheels Awards

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