Hyundai became the first automotive company to win USA TODAY's coveted Ad Meter when its spot "First Date" beat out 63 other Super Bowl 50 commercials. Hyundai's impressive performance also included a fifth and sixth place finish for "Ryanville" and "The Chase" respectively, meaning Hyundai finished with three of the top six highest-rated ads.
Mini Cooper debuted a new advertising campaign for its 2016 Clubman model during Sunday's Super Bowl, called "Defy Labels." The new campaign stars such iconic celebrities as Serena Williams, T-Pain, Randy Johnson, Harvey Keitel, Tony Hawk, Abby Wambach, and Michael Whinnett – Motorers who thrive on defying convention, sharing their perspective on overcoming labels, and fueling your passions.
As MINI fans, we thought you'd appreciate the chance to see behind-the-scenes footage. It includes some pretty compelling conversations with the participants in an entire series of short videos highlighting each person involved in the campaign. Learn more about how these motoring icons and MINI #DefyLabels here: MINIUSA.com/DefyLabels. And remember: Only you can define you.
Outdoor ice skating rinks are the perfect place to hang out with friends and family, enjoy a first date, or sign up for skate lessons. Many even have private cabanas where you can hold a special event. Maybe you're lucky enough to live near a frozen lake for ice skating, but if you don't, just do a google search for outdoor ice skating rinks to find one near you.
How do outdoor ice skating rinks stay frozen in the warm weather?
It has to do with a substance called propylene glycol, says Willy Bietak, president of Bietak Productions. His company has installed outdoor rinks at Pershing Square in Los Angeles, California, and by the Queen Mary in Long Beach.
According to an interview at SCPR.org, the propylene glycol is chilled to anywhere from 5 to 15 degrees below freezing using a large refrigeration system. Then, Bietak says, it's run through pipes housed in aluminum panels that sit directly under the ice itself. The glycol cools these panels to very cold temperatures and the panels in turn cool the ice above them. Bietak says these warmer daytime temperatures create a "soft, smooth, soapy surface where you have a good edge."
You could talk trash to your friends using words. But this is the digital age, and to some, using real words is like a throwback to the days when Big Games were denoted using Roman Numerals and an arbitrary bowl system decided football's reigning team.
And Toyota isn’t about moving backward, even for fandom. No, Toyota is about going forward, and giving sports fans a new way to talk smack when their favorite team thrashes their opponents.
Though some might think the idea of sitting over a hole in the ice waiting to catch a fish might seem a bit crazy, the activity can be quite a bit of fun -- from the planning to the party atmosphere your family can have once there -- making it a favorite winter sport all across the northern reaches of this country.
Drive The Nation has gathered a few of the top spots in the U.S. to get out and try ice fishing, so check them out here.
If you'd like something with the same amount of speed but without the noise of the snowmobile engine, then consider these great sledding locations suggested by USAToday that offer specially groomed courses with ramps and hills for urban sledding, snowboarding, and tubing.
Sledding can be great fun, but it can also lead to serious injuries. Research shows over 20,000 emergency room visits per year were a direct result of sledding injuries in patients 19 and younger, so don't let injuries get in the way of your family's winter fun. Make sure you all wear helmets and proper sledding gear. And NEVER sled head first!
This fun sport can be a great way to explore new places, but with the added bonus of an engine. Here are 10 great snowmobile destinations, courtesy of Snowmobile.com.
If you're new to snowmobiling, be properly prepared for your ride: The Snowmobile Safety Awareness Program has an entire "Safe Rider" website, where you can learn the importance of proper riding apparel starting with under layers, eye protection, and headgear along with boots and outer layers; gear to pack including personal items, safety equipment, tools, and emergency kits; good trip planning practices; a pre-ride checklist; and much more.
The Travel Channel has carefully evaluated these destinations to be especially family friendly for their easy access from the airport to the quality of their ski schools to how well a mountain is suited for little skiers.
Sit back, relax, and imagine you’re at the Big Game. You can hear the screams of the crowd go wild as your team scores a touchdown, breaking a tie in the game and putting them ahead. This year, AskPatty is sharing some tips to help you forget you’re in your Lazy Boy and feel like you’re really at the game when you bring your tailgate indoors.
Whether you’re looking for a couple tasty recipes, or an alternative to the game itself, we’ve got a few ideas here to help you enjoy Super Bowl Sunday even more.