AskPatty Certified Female Friendly Logo

73 posts categorized "Girls and Their Cars Photos"

December 24, 2015

​Lexus Puts Stilettos to the Metal

Lexus_Luxury_PalmSpringsLexus Luxury

Lexus teamed up with Christine Overstreet of Heels & Wheels to bring 22 women journalists to experience the performance side of the brand in Palm Springs, California. We were welcomed to the luxurious Ritz-Carlton in Rancho Mirage. The Ritz-Carlton has a beautiful view overlooking the panoramic sights of Palm Springs along with fire pits with comfy chairs to relax on chilly desert winter evenings. We dined our first evening at The Edge Steakhouse, a cliff-side dining experience 650 feet above the desert floor with a breathtaking view with entertainment provided by @jonigray automotive journalist and soul singing diva.


The Lexus Difference

Peggy Turner, VP Customer Service and Leigh Anne Sessions of Lexus Communications introduced us over flutes of champagne about "The Lexus Difference". This newly launched effort in 2015 is intended to attract the three demographics whose spending power is accelerating: women and millennials. "We treat our customers as guests in our home," said Lexus Vice President of Customer Service PeggyTurner LexusPeggy Turner. Along these lines, Lexus is teaming up with a Japanese perfumery At-Aroma to develop a signature scent so every showroom a customer walks into always has the same, comforting smell. We had an opportunity to smell-test and vote on our favorites, the human sense of smell affects 75% of daily emotions and plays an important role in memory. They're also looking to be more fashion-forward, currently in negotiations with a major designer to create a sophisticated uniform for their female sales team. This is a two-fold effort to not only have their employees looking sharp to guests, but to also attract more females to a sales career with Lexus.

Lexus understands how critical it is to speak to a female audience without talking down to them and this is essential factor in making a sale. "The Lexus Difference" program is available to any of Lexus’s U.S. dealership to opt-into and participate in. It will be interesting to follow if they do gain market-share with women luxury buyers as the program continues to roll-out in 2016.

Continue reading "​Lexus Puts Stilettos to the Metal" »

November 13, 2015

SEMA and AAPEX Goes Female Friendlier in 2015

SEMA-AAPEX-LV-563There were many more women oriented leadership events for those attending AAPEX and SEMA 2015 than any prior year. Standing ovation to the convention planners on making this happen. Was so refreshing to see the growing support and highlighting of so many amazingly talented women!

Here are some highlights:

AutoTexPinkBcamCause-Marketing panel during AAPEX  hosted by Wexco Industries / AutoTex Pink in support of the National Breast Cancer Foundation

​Jody DeVere, CEO of AskPatty.com moderated the panel on Cause Marketing during AAPEX in Las Vegas hosted by Paula Lombard and AutoTex Pink wiper blades. Executives from the National Breast Cancer Foundation participated as well AutoTexPink CEO Paula Lombard, Quick Chadwick of Tire Pros, Amy Mattinat current President of the Car Care Council Women's Board and more.

The AutoTexPink Wiper Blade program raised $270,000 in support of breast cancer research and program to date.

The SEMA Businesswomen’s Network’s mission is to provide networking, education, and recognition opportunities for professional women in the specialty-equipment industry, which will enhance their careers and positively impact the growth of the entire automotive aftermarket.

The SBN Women Driven Education Program—Newly created for 2015, this program captures networking, education and community in one event at the SEMA Show.

Continue reading "SEMA and AAPEX Goes Female Friendlier in 2015" »

May 26, 2015

Cargazzmic Experience at Heels and Wheels 2015

1HeelsandWheels_2015What happens when you get a bunch of awesome women media, journalist, bloggers, PR Peeps, and carmakers together for a ride and drive? A Cargazzmic Experience!

 

The 4th annual #HeelsandWheels2015 event hosted at the Four Seasons Westlake Village, California this year was educational, entertaining, zany and OHHH what a driving experience. My driving partner Brandy Schaffels, Chief Editor here at AskPatty.com, and I drove 13 cars (and 1 truck) totaling $667,430 and 4,293 horsepower per Mary Lowry of CarsandMe.

 

Big thanks to Buick's Kristin Rubi; Dodge's Kristin Starnes; GMC's Kelly Wysocki; Infiniti's Aileen Clarke; Jaguar & Land Rover's Halie Schmidt; Kia's Amy Corsinita; Lexus's Leigh Anne Sessions; Mazda's Carley Hummel; Mitsubishi's Laura Conrad; Nissan's Paige Presley; and Volkswagen's Jessica Anderson and Jeannine Ginivan for the opportunity to drive a little and dream a little!

 

Continue reading "Cargazzmic Experience at Heels and Wheels 2015" »

October 27, 2014

What I Did on my Summer Road Trip Vacation

Lead-IMG_6521-sunset-LEADI’ve been in the automotive industry for more than 25 years and have driven many cars at media events all across the country. From my Los Angeles home base, I’ve driven through much of California, and into Nevada and Arizona, but I’ve never actually taken a cross-country road trip in my own car. After some ribbing from a friend, who in those same 25 years has driven throughout most of the US, we decided it was time for me to undertake my first substantial multi-state driving adventure. 

Continue reading "What I Did on my Summer Road Trip Vacation" »

August 08, 2014

Dealing with an Oil Drip

Fresh_oil_leak-20140801_161542I discovered a messy puddle of oil under my car last week.

This is where I confess that -- even though I’ve spent nearly 30 years in the automotive industry -- I didn’t know what to do next.

It’s okay: You can laugh and point at the “car girl” who doesn’t know how to repair her own car. I know about these things in theory. I know how to check my oil level and tire pressure and could jump a battery or change a tire if I had to, but when it comes to real life, I rely on mechanics (and Auto Club) for the practical application of most of my car’s care.

So, when I saw the brown splashes beneath my beloved 2011 Ford Fiesta -- which has just passed its fourth birthday and has barely 45,000 miles on the odometer -- I kinda panicked. I’m a writer, not a mechanic, and I’m okay with that.

Continue reading "Dealing with an Oil Drip " »

July 21, 2014

Get your Jollies with this Late-Fifties Fiat

1959-Fiat-Jolly-front-viewThere’s much to love about this adorable little car! Called the “Jolly,” and created in the late Fifties and early Sixties off the Fiat 500 and 600, this cute little convertible was originally modified by the Italian design house Ghia to be a luxury vehicle for wealthy Europeans and for export into the United States market.

It’s widely said that the Fiat 500 of 1957 was Italy’s answer to the Volkswagen Beetle. This modified little Fiat beach buggy may have been marketed worldwide as the Jolly, but it was best known in Europe as “La Spiaggina” -- a word loosely translated as something like "beach-ette." According to the MicroCarMuseum, the name “Jolly” also means "joker" in Italian, but also transates to something light, fun, funny and pretty in other languages.

Continue reading "Get your Jollies with this Late-Fifties Fiat " »

May 14, 2014

Seventh Annual Jeep “Go Topless Day” is May 17, 2014

Jeep-go-topless-2014For the seventh year in a row, AllThingsJeep.com is encouraging Jeep owners worldwide to drop their top for the 7th Annual Worldwide Jeep Go Topless Day. The big day is Saturday May 17th, 2014, and everybody is invited to celebrate their Jeep love, Jeep spirit, and the sense of fun and adventure that comes with owning a Jeep by going topless for the day.

Jeep Lovers, Go Topless!

You can go shirtless if you want, but the true intention is to take the top off your Jeep vehicle and join in on local festivities such as picnics, trail runs, trail clean-ups, and social events being held around the world by Jeep clubs and groups. Own a Cherokee, Grand Cherokee, Comanche, Commander, Compass, Liberty, Patriot, Wagoneer, or other hard-top Jeep? The fun folks at AllThingsJeep.com know you’re topless in spirit so feel free to join in the fun.

Continue reading "Seventh Annual Jeep “Go Topless Day” is May 17, 2014" »

May 06, 2014

Exotics Racing: Mother's Day Gift a Dream Come True

Exotics-Racing-2014-05-03-12.23.43By Sherice Mann, AskPatty Client Marketing Manager

When my mom and I first arrived at the Exotics Racing Ultimate Driving Experience at Auto Club Speedway in sunny Southern California, we were immediately in view of the exotic supercars. We both instantly started smiling. The thought of being able to drive one of these around the track was so exciting! We parked and rushed over to the entrance, where we were greeted, checked off the list, given wristbands, and told to have fun sitting in and taking pictures with the supercars.

At the track, they had eight cars available to drive: Audi R8 V-10, Nissan GTR, Ferrari 458 Italia, Ferrari F430 F1, Lamborghini Superleggera, Lamborghini Gallardo, Porsche Cayman S, and the Porsche 997 Turbo S. I was told that at their Las Vegas location, they have even more cars to choose from, including a Lamboughini Aventador and a McLaren MP4-12C.

Continue reading "Exotics Racing: Mother's Day Gift a Dream Come True " »

April 15, 2014

Coachella McDonald's Corvette Stingray Oasis Pool Party

Corvette_Coachella_Mcdonalds_PartyCelebrities stopped by the McDonald’s and Corvette Stingray Desert Pool Party at the Bootsy Bellows Estate on April 12, 2014 to celebrate the launch of McDonald’s Bacon Clubhouse Burger and the 2014 Corvette Stingray. Celebrities sampled the new Bacon Clubhouse Burger, rode shotgun for the Stingray Experience, and beat the heat pool-side in VIP cabanas.

Many famous faces who attended the party included one of my favorite Glee stars Dianna Agron who was spotted out with her new man Thomas Cocquere and Leonardo DiCaprio who smoked electronic cigarettes and chowed down on a Bacon Clubhouse Burger and fries in his private cabana.

Continue reading "Coachella McDonald's Corvette Stingray Oasis Pool Party" »

February 28, 2014

Celebrities Join Cadillac ELR at Global Green Pre-Oscar® Gala

2015_Cadillac_ELR-GlobalGreen02The all-new Cadillac ELR electric luxury coupe shared the “Green” carpet with dozens of eco-aware celebrities who attended the annual Global Green USA Pre Oscar® Party this week, and we’ve got a slideshow of dozens of those celebrities posing with Cadillac’s luxurious -- and eco-friendly -- sport coupe.

Global Green USA is an organization dedicated to fighting climate change, and each year their event is considered to be THE green event of Oscar Week! This year, General Motors continued its “Green Carpet” tradition by showcasing the Cadillac ELR  at this high-profile event which brings together a wide array of eco-celebrities (many of whom drive electric and hybrid vehicles) to raise funds and awareness for environmental issues and to inspire their fans to drive electric cars.

Continue reading "Celebrities Join Cadillac ELR at Global Green Pre-Oscar® Gala" »




comments powered by Disqus


Find Cars For Sale

Car Advice

Ask The Experts!

Help Our Charities