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210 posts categorized "Blog Carnival"

March 25, 2013

Brandy Schaffels, formerly Senior Editor of TrueCar.com, Takes New Post as AskPatty Chief Editor

Brandy_Schaffels_AskPatty_Headshot-1AskPatty.com Inc., a website, blog, and online resource that serves as a safe haven for women to connect with Certified Female Friendly® automotive retailers, today announced that TrueCar.com's former Senior Editor, Brandy Schaffels, would be stepping into the role of Chief Editor for the AskPatty.com website and blog. A true car girl at heart, Brandy Schaffels has spent more than 25 years as a journalist supporting the automotive industry. 

In her new role as Chief Editor of the AskPatty.com Automotive Advice for Women website and blog, she will create a variety of informational woman-focused content on all subjects from car care and maintenance, to lifestyle-related features, vehicle reviews, and news.

Continue reading "Brandy Schaffels, formerly Senior Editor of TrueCar.com, Takes New Post as AskPatty Chief Editor" »

March 06, 2013

2014 Jeep Grand Cherokee and Grand Cherokee SRT Take on the Texas Hills and the new Circuit of the Americas

Jeep-frontAustin, Texas: Jeep’s update of its 2014 Grand Cherokee model makes it new; there are new drivetrains, more luxury and a bevy of options for off-road prowess define it and its sizzling sibling- the high-performance, lap-of-luxury 2014 Grand Cherokee SRT. One of the original mid-sized luxury SUVs to come to market in 1992, the newest version seats five and is an authentic competitor to VW, Land Rover, BMW, and other high-end sport utes. It’s priced from $28,795 to $50,995; the Grand Cherokee Limited with Jeep’s new EcoDiesel V6 is the lowest priced diesel SUV in the market at $40, 295, says Chrysler.

The exterior strikes a nice visual balance between refinement and ruggedness, with a grille that has been redesigned to give more luxo character overall, with distinguishing trim around each of the signature vertical slots. Slimmer headlamps and a shorter upper grille put a check in the “more refined” category, while 17-inch all-season tires (standard on base Laredo models) and a beefy lower grille have “rugged” cred – plus, depending on the trim level, tires get as big as 20 inches. The rear has new, larger tail lamps with smart LED lighting, a larger, more aerodynamic rear spoiler, and a re-sculpted tailgate. Dual exhaust tips are standard on all Limited, Overland and Summit models. Front and rear LED lighting, including bi-xenon high-intensity discharge (HID) headlamps on higher end models, make Grand Cherokee grandly bright on the road.

Continue reading "2014 Jeep Grand Cherokee and Grand Cherokee SRT Take on the Texas Hills and the new Circuit of the Americas" »

February 25, 2013

Kia Shows off Two Updated Models with More for Your Money

Sorento-1For its fourth birthday as a unibody crossover SUV, the Kia Sorento is getting the equivalent of a pony, a piñata party and a wardrobe of amazing new clothes all at once. Among its gifts: a completely new chassis, a new V6 engine, a redesigned interior and some vamped-up, top-of-the-line features including an entirely new high-end trim line. Kia wants to be known for design, safety and value.

  The Sorento’s facelift freshens its design, while inside you’ll find improved conveniences, upgraded materials and more amenities. A top IIHS safety pick, Sorento seats five or seven (there are 2-row and 3-row versions), and comes in front-wheel drive and all-wheel-drive models that start at $24,950, including destination charges. In case you have not noticed, there are a lot of vehicles in the competitive compact and medium-sized utility vehicle (CUV) segment – and they start to all look alike after awhile. Although Sorento doesn’t look radically different from its contemporaries, it has a few distinctive features that help it stand apart. Among them: a beefy grille and deep front air dam with black hexagonal grille inset behind chrome trim. Vertically set rectangular fog lamps offset sleek, slanted headlamps.

The rear end sits high and is capped at the bottom by a kickplate with a sweet-looking oval tailpipe.

Continue reading "Kia Shows off Two Updated Models with More for Your Money" »

February 20, 2013

The 2013 Chicago Auto Show: The Windy City’s Annual Show is Top for Consumers

CAS_2013_LOGO_330Auto shows have a personality and the Chicago Auto Show is described by automakers and autowriters as a “down-home” show—and they love it! There’s even an event sponsored by all the automakers for the press and other early attendees called “Sweet Home Chicago”! But, don’t let its slower pace and more comfortable setting make you think it’s small. In fact, the Chicago Auto Show is the largest auto show in North America and this year’s show marked the 105th annual event, which makes it the longest-running and one of the best-attended shows in the world. Sponsored by the Chicago Automobile Trade Association dealers, the show is held at the McCormick Place Convention Complex where the enormous amount of space on hand brings an ease for car makers to offer free concerts and set up experiential test tracks. There’s also a ‘social media day’ now held annually that draws a wide variety of presenters and consumers to come together to evaluate and promote this new landscape and its effect on the automotive industry. AskPatty.com was one of the presenters this year, helping to showcase the exciting and rapidly-growing arena of Marketing to Women.

But, at the end of the day, an auto show is really about new sheet metal and the introductions of new models soon to hit the streets along with the unveiling of concept vehicles that are experiments in design and technology and are meant to take the temperature of the audience, plus help automakers make decisions about whether to move forward with a particular model or technology. There were a number of both-new models that will be in dealerships soon and a few hot concepts. My personal favorites were the 2014 Toyota Tundra, the 2014 Ram Promaster, the 2014 Nissan Juke NISMO and Nissan NV200, and the Kia Crossover CUT Concept.

Continue reading "The 2013 Chicago Auto Show: The Windy City’s Annual Show is Top for Consumers" »

February 18, 2013

Costco Auto Buying Program offers big deals on GM products

CostcoThe Costco Auto Program today announced the outcome of its most-recent offer with General Motors. Preliminary sales results for the Chevrolet, Buick and GMC Special Offer indicate the number of eligible vehicles sold is more than 15,000 – nearly triple the final sales results of last winter’s promotional offer from the Costco Auto Program and GM. The Chevrolet, Buick and GMC Special Offer took place Oct. 2, 2012, through Jan. 2, 2013.

During the promotional period, Costco members were able to purchase select 2012 and 2013 Chevrolet, Buick and GMC models at GM Preferred Pricing, in addition to receiving all publicly available rebates and incentives. Moreover, Costco members who made an eligible purchase qualified to receive a $500 Costco Cash Card after completing a Costco Auto Program member satisfaction survey. “The Chevrolet, Buick and GMC Special Offer exceeded our expectations but we’re not surprised by it,” said John Gleason, Costco Services Manager. “Costco makes every effort to ensure members receive a great value and exceptional service".

The results clearly show our members recognize the great values the Costco Auto Program delivers.” The Costco Auto Program attributes the offer’s overall success to several factors; including, the diverse selection and popularity of eligible vehicles, comprehensive messaging to Costco members, national public relations efforts and word-of-mouth.

Continue reading "Costco Auto Buying Program offers big deals on GM products" »

February 11, 2013

Chicago Auto Show Brings the Bling

The Nation's longest running auto show in Chicago opened it's doors for a media preview of this year's latest and upcoming redesigned and brand new models.  Here is  a sneak peek at what we saw at this years show:

Jaguar introduced their latest XJ and XF models which will feature AWD 3.0 Liter V6 engines. The XF will also be available in RWD and XFR-S. The XFR-S is 550 hp and, "is one serious motorcar," said Jaguar and Land Rover President, Andy Goss. Meanwhile the manufacturer also introduced their fourth generation Range Rover which will feature an all aluminum body. "Everything about this Range Rover is new except the engine," Goss added. They will also be releasing a two seater F-type sports car, "which is our most important new car we have released in many years." 

KiaAlso in the new car mix is Kia who introduced a very svelte concept crossover and their new Superhero, DC Comics inspired line.  Michael Sprague Executive VP of Kia's Marketing and Communications gave a glimpse of models with superhero paint, logos, and trims. The Optima Hybrid and Sorento will be available in this line and Kia's  'hero' theme ties in with their  Builtforjustice.com program which helps those located in the Horn of Africa. Kia will also have, "seven all new significantly redesigned vehicles to go on sale this year," Sprague said. The Kia Forte is one of those redesigns which will be available in March. The Forte will offer two trims and will be a turbo charged compact which features 201 hp. 

Nissan's VP Joe Castelli introduced the manufacturer's expansion of their Nismo option which now includes a Juke Nismo and 370 Z Nismo. There will also be a Nissan GTR track edition which will sell 150 units.  This highly anticipated GTR track edition will feature an even greater level of high performance components. 

Continue reading "Chicago Auto Show Brings the Bling" »

January 28, 2013

The 2012 Los Angeles International Auto Show: Automakers Keep the Sport in Sport Utes

IMG_0277Although southern California is celebrated as a sports car mecca, sport utility vehicles of every size and type were among the biggest hits at the 2012 Los Angeles International Auto Show. More than 40 different brands parked their new models and concept renditions on the ‘red carpet’ at the Los Angeles Convention Center, as 50 new vehicles made their premier entrance or global debut. The LAIAS is among the most significant shows in annual big-city show season in the U.S. and the home of the Greater Los Angeles Auto Dealers Association (GLANCDA), the umbrella organization for local and regional dealers. The LAIAS is followed by 2013 auto shows in Detroit (January), Chicago (February), New York (April) and other cities across the nation.

Continue reading "The 2012 Los Angeles International Auto Show: Automakers Keep the Sport in Sport Utes" »

January 18, 2013

Urban Wheel Awards Presented to Females Within the Industry

LogoSunday night at the MotorCity Casino Hotel in Detroit the 17th annual Urban Wheel Awards were held to celebrate and award prizes to people of color within the automotive industry. This year all of the recipients of this prestigious award were women.

They included Crystal Windham who won Designer of the Year, Company of the Year Progress in Human Resources, Georgette Borrego-Dulworth, Chrysler's talent acquisition and global diversity director, and Pioneer of the Year Jenell Ross, president of the Bob Ross Auto Group and 2013 chair of the American International Automobile Dealers Association.

"If it weren't for women, the American auto industry wouldn't exist. Who do you think told Henry Ford to go outside and build a car in the first place? Mrs. Ford," said actor Edward James Olmos, who co-hosted the awards with Niecy Nash.

This was to honor "wonderful women who are helping to make those wheels roll," U.S. Sen. Debbie Stabenow, D-Mich., told the audience of 500.

 

Eye on the Industry
AskPatty.com

January 16, 2013

The 2012 Los Angeles International Auto Show: RACY CARS ARE THE STARS in The City of Angels

LogoIt was a cornucopia of cars that glistened and twirled at this year’s 2012 Los Angeles International Auto Show (stay tuned for our “trucks’ piece that follows soon!). Hundreds of models from 42 brands were parked under the bright lights of the Los Angeles Convention Center, 50 of which took the runway and shed their nighties to make a global debut, kicking off the annual big-city-auto-show season in the U.S. Upcoming are auto shows in Detroit, Chicago, New York and other cities across the nation.

Continue reading "The 2012 Los Angeles International Auto Show: RACY CARS ARE THE STARS in The City of Angels " »

January 14, 2013

Game Changers: AskPatty's Women's Automotive Speakers Bureau Ready to Spread the Word

WASBtext_pitchengineAskPatty.com, Inc., a website, blog, and marketing to women agency providing automotive education to women consumers, as well as training and support to automotive retailers, announced last week the official launch of the Women's Automotive Speakers Bureau, a panel of women from across the automotive industry who will speak at events across North America. This panel, composed of hand-picked women from all aspects of the automotive industry, are ready to spread the word across North America that women aren't just the majority car buyers – they're the CEOs, the shop owners, the market analysts, and the dealer principals.

Jody DeVere, CEO of AskPatty.com, Inc., formed the Bureau, she says, after asking herself this question at a recent automotive trade show: “If women are making the purchasing decisions in the auto industry, why are so many of these speakers men?” The Women's Automotive Speakers Bureau aims to change that. “By assembling this panel of experts under one umbrella, AskPatty.com has now become the megaphone through which all these women can now take their message to the masses,” says Jody. “These women are all game changers, they're the new face of the auto industry. When you look at the site, when you read their bios, you have to say 'Wow, we really have something here.'”

Some members of the Women's Automotive Speakers Bureau include Miriam Muley, CEO and Author of The 85% Niche; Amy Mattinat, Author and Owner of Auto Craftsmen Ltd.; and Marti Barletta, who was called “The World's Foremost Expert on Today's Mightiest Market – Women” by TrendSight.

For booking information or more details, visit http://www.askpatty.com/speakers/

About the Women's Automotive Speakers Bureau

The Women's Automotive Speakers Bureau provides the automotive industry top women speakers and spokespersons on how to attract, sell, retain and increase loyalty with women customers and employees. AskPatty.com has a unique understanding of the automotive industry from a woman's point of view and aims to utilize the unique talents of women in our bureau to ultimately create an unforgettable impact for automotive brands and at industry events.

The Women's Automotive Speakers Bureau has a wide range of topics and speaker services to choose from including keynotes, brand spokespersons, workshops, coaching, video training, live and recorded webinars, panel speakers and more.

Click on a speaker profile to learn more and complete the form to inquire on rates and dates or contact us directly for a proposal for your next event or brand initiative at speakers@askpatty.com.

About AskPatty.com, Inc.

With international headquarters in Thousand Oaks, California, AskPatty.com, Inc. takes a two-pronged approach to revolutionizing the women's automotive retail market:  For consumers, the AskPatty.com website is a safe and reliable source for expert automotive advice and research.  For auto dealers, tire centers, collision repair, and automotive service and repair centers the revolutionary AskPatty.com Certified Female Friendly® program trains providers on how to attract and sell to women customers and bolster customer loyalty and retention.

Women can find an Ask Patty Certified Female Friendly® auto dealer, tire center, collision repair, and automotive service and repair centers using the location search at AskPatty.com.

AskPatty® and Certified Female Friendly® are registered trademarks of AskPatty.com, Inc.