Every March, we celebrate Women's History Month, an annual declared month in the United States and worldwide that highlights contributions of women to events in history.
Its origins are found in 1978 when the school district of Sonoma, California, participated in Women's History Week, a weeklong celebration designed around International Women's Day.
In 1987, Congress expanded the celebration when March was declared Women's History Month. Its official centennial was celebrated in 2011. Find out more about Women’s History Month here at the official site.
March 3rd marked 100 years since suffragists marched on Washington. Suffragists faced a difficult road in their march towards equality. Even women opposed giving women the right to vote. One letter called it "an endorsement of nagging as a national policy." The "National Policy of Nagging" Pinterest board, created by the National Archives, honors this anniversary.
Continue reading "AskPatty Celebrates Women: Today, and All Month " »
The 2014 Infiniti Q50 sports sedan is much more than a fast and agile performance car. This fine-tuned machine incorporates futuristic innovations that women will both understand and appreciate.
For example, the available Direct Adaptive Steering, (a world’s first for automotive), was initially developed by NASA in the 1970s and perfected in the airline industry. Its purpose was to respond more quickly than a pilot could.
Continue reading "The Future of Car Technology: 2014 Infiniti Q50 Sport Sedan" »
Be sure to mark your calendar for Saturday, January 25th, from 5 to 7 pm, at the 97th NADA convention in New Orleans, when the Women's Automotive Association International will be honoring four women with a Spirit of Leadership Award during a dinner at Tatum Channing’s Saints & Sinners.
Established in 1999, the WAAI's "Spirit of Leadership" award is presented annually to professional women in the automotive industry in recognition of their significant accomplishments in their profession, community, and family. These women have dedicated their life to their profession and to giving back to others; and they serve as mentors and are role models to us all. Sustained superior performance, community involvement, influence and support of other women within the automotive industry are just some of the qualities these women possess. A Spirit of Leadership award is given for three automotive business sectors: 1) manufacturer, 2) dealership, and 3) supplier.
Continue reading "Don't Miss: Women's Automotive Association International Spirit of Leadership Awards, January 25, 2014" »
Dan Akerson will retire from his role as General Motors Chairman and CEO, to be replaced by Mary Barra, currently GM Executive Vice President, Global Product Development, Purchasing and Supply Chain. Barra was elected by the Board of Directors to replace Akerson when he steps down on January 15, 2014.
“With an amazing portfolio of cars and trucks and the strongest financial performance in our recent history, this is an exciting time at today’s GM,” said Barra at the December 10th town hall meeting where the news was announced. “I’m honored to lead the best team in the business and to keep our momentum at full speed.”
Continue reading "Mary Barra to Become General Motors’ Next CEO " »
The Alliance for Women in Media Foundation (AWMF) and Ford Motor Company are funding a $5,000 Student Media Scholarship Competition: Blazing the Trail: Celebrating the Women of Empowering America® and the deadline to apply is just around the corner!
Continue reading "Ladies! Deadline for $5000 “Emerging Voices” Scholarship from Ford is December 16" »
As the saying goes: "Spring forward, Fall back." And so this
weekend, we’ll all be setting our clocks back before bed on Saturday night to
get an extra hour of sleep. And while you’re running around resetting your
clocks, don’t forget to also reset the clock in your car!
Many don’t know why we do it. Some states (like Arizona and
Hawaii) don’t do it at all. But twice a year, most of the United States resets
their clocks -- an hour forward in Spring, an hour back in the Fall -- in a practice
known as Daylight Saving Time.
Continue reading "Daylight Saving Time Ends: Don’t forget to turn back the clock in your car " »
When the Kia Soul came to market in 2010, the company was trying to reinvent itself to appeal to the children of baby boomers, aka Gen Y. At the time, Tom Loveless, VP of Sales for Kia Motors said, “This is the tip of a very big iceberg. It’s the direction Kia is going.”
And I wrote, “Could it be that, by next year, it will actually be cool to own a Kia?”
My prediction was spot on. Kia has certainly upped its cool factor, especially with the Soul, an urban hatchback that, like Gen Y, is not cut from the mold.
The ad campaign for Soul, which started out featuring hamsters on wheels, was different from the get-go. Over the years, Kia has grown the hamster theme to incorporate everything from rapping and hip-hop hamsters to this year’s edition, Lady Gaga.
Continue reading "Kia's Newest Star: The 2014 Soul " »
October is Breast Cancer Awareness month, and all month
long, we’ll be reporting on ways that automotive companies are showing their
support of the annual campaign.
Last week, we shared news about how Valvoline stores
nationwide celebrated a “Pink
Out Day” to help wipe out cancer with the sales of AutoTex Pink windshield
This week, we’re focusing on ways that both Ford and General
Motors are showing their support of Breast Cancer Awareness programs.
Continue reading "October Breast Cancer Awareness: Ford and General Motors Show Support" »
Did you know? 3rd Annual
National Plug In Day is this weekend, and green car enthusiasts
across the nation will be celebrating the electrification of the automobile
with special events in their area,
as well as at a main event that will be happening in the nation’s
National Plug In day is celebrated this year on Saturday,
September 29th, and is intended to introduce people to the benefits of driving
electric vehicles; highlighting the fun, clean-air benefits, and cost-savings
of electric cars with ride and drives, rallies, tailgate parties, charging-infrastructure
demos, EV-readiness awards, and more.
Continue reading "Are you Celebrating National Plug In Day on September 29?" »