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913 posts categorized "Around the Auto World"

May 04, 2015

May is for Moms Extravaganza Tip #1

Mothers_Extravaganza-1-Exotic_Car_Driving

Exotic Car Driving Experience

Here's a chance to put your special lady behind the wheel of her dream car on a real race track where she can push the car to its limits -- and there are plenty of opportunities for the racer Mom! If your Mom is anything like those of us at AskPatty, we know she yearns to get out of her practical family car and get behind the wheel of an exotic supercar and drive it like the pros do in the movies.

Start her off with a day of hotlaps at Exotics Racing Ultimate Driving Experience in either sunny Southern California or super sunny Las Vegas. High-horsepower cars in their stables may include Audi R8 V-10, Nissan GTR, Ferrari 458 Italia, Ferrari F430 F1, Lamborghini Superleggera, Lamborghini Gallardo, Porsche Cayman S, Porsche 997 Turbo S, Lamborghini Aventador, and even a McLaren MP4-12C!

 

Get all 12 “May is for Moms Extravaganza” tips here at AskPatty.com

April 28, 2015

Looking for something fun on TV? Try "Just Shut up and Drive"

Rhys_Millen-Justin_Bell-Shut_up_and_drive-Lexus_RCFWant to take an adventurous trip with a road buddy? Then you'll want to tune in as performance driving legend Rhys Millen joins former Le Mans racer Justin Bell  to go head-to-head in a high-performance Lexus RC F through the Rocky Mountains of Colorado in season three of "Shut Up And Drive."

Fans of the show, living vicariously through these two drivers, voted online for Rhys and Justin to test their speed and skills on this remote, yet stunning, road. Flanked by picturesque canyons for at least 15 miles, Highway 141 hugs the Dolores River and is tantamount to driving at the bottom of the Grand Canyon.

Continue reading "Looking for something fun on TV? Try "Just Shut up and Drive"" »

April 23, 2015

Yokohama Joins Ka-BOOM! to Build Playgrounds for Earth Day, and Beyond!

Yokohama_playground_build_earthday-Lily_on_tireswingYokohama Tire Corporation (YTC), KaBOOM! and other local community groups helped build a new playground for kids in San Juan Capistrano, California, in honor of Earth Day on April 22, 2015.

The festive one-day build on Earth Day was done to ensure area children can get the balanced and active play they need, and to make it even better, all the new playground equipment installed is environmentally safe.

Continue reading "Yokohama Joins Ka-BOOM! to Build Playgrounds for Earth Day, and Beyond!" »

April 21, 2015

AskPatty Joins Industry Execs at Marketing to Women Panel (#M2W)

M2W logoAt the upcoming 11th annual M2W® – The Marketing to Women Conference, Fred Koplin, Yokohama Tire Corporation’s (YTC) senior director, marketing, will be part of a panel of marketing executives focusing on how to gain more business and brand awareness among women in the automotive marketplace.

Women hold 50.4% of driver’s licenses and 39% of car registrations. They influence or make 85% of all auto purchases which equates to $80 billion spent annually. Add in the post-purchase services and repairs, and women’s value to the auto industry rises to $300 billion a year, according to AskPatty.com CEO Jody DeVere, who will moderate the April 21 panel in Chicago.

Continue reading "AskPatty Joins Industry Execs at Marketing to Women Panel (#M2W)" »

April 14, 2015

Women Power: The 2015 Rallye Aicha des Gazelles

 

When the dust settled, this all-women’s rally drew the greatest number of teams—and wins—ever from the U.S.

Ralleye_Aicha_des_Gazelles-Team_America

By Sue Mead

It’s the only rally for “women-only” and the toughest all-women’s sporting event in the world. I learned about it first from my dear friend Emily Miller, a true entrepreneur with talents that range the gamut from being an accomplished off-road racer to running a PR firm that provides sports marketing and helps build brands. Miller placed 21st that year and returned for two more rallies, placing 11th and 2nd consecutively.

Since, she has been the U.S. team trainer for the legendary Rallye Aicha des Gazelles, known as the Gazelle Rally in the United States. Miller is mentor and an ardent cheerleader for the off-road rally, encouraging other women from all walks of life to participate in this “life-changing” event that takes place in southern Morocco’s majestic and challenging landscape.

Continue reading "Women Power: The 2015 Rallye Aicha des Gazelles" »

April 12, 2015

Patty Parties with the Stars and Cars at Coachella

Shad_Balch_JustDrive_Coachella_2015I was delighted again to receive a very exclusive invitation from Shad Balch, his arm picture with his #JustDrive Tattoo, to the #LoveDriveVibe Chevrolet Performance Cars Pool Party during the Coachella Music Festival. This Chevrolet_MacDonals_BootsyBellows_Coachella_2015haute party was held at the Bootsy Bellows Estate, also sponsored by McDonalds again, the first weekend of the 2015 Coachella Valley Music Festival in Indio. This year’s festival features AC/DC, Drake, Jack White and more than 160 other acts.

This star studded party featuring Chevrolet's Corvette and Camaro Paris_Hilton_Coachella_2015performance vehicles, included selfie photo op booths and selfie sticks and was entirely too fun! The music, food and pool antics created quite a celebrity buzz with stars in attendance like Paris Hilton, Chris Brown,Justin Bieber and Kendall Jenner, the 19-year-old "Keeping Up with the Kardashians" star.

Chris_Brown_Coachella_2015What did I think of the Chevrolet performance vehicles at the #LoveDriveVibe party? Gorgeous and playful in this very hip rockin' setting. There was a booth with a Camaro in a racing "winner's circle", champagne and all, to shake and spray all over! Kudos to Chevrolet for showing how youthful, cool and fun the Chevrolet brand can be!

This #Carchella party fare included libations from McDonald’s and Absolute Fergie_BlackEyePeas_Coachella_2015Vodka and ended on a very high note with Fergie of the Black Eyed Peas making a special stage appearance with rapper 2 ChainZ.

From Wikipedia: The Coachella Valley Music and Arts Festival (commonly referred to as Coachella or the Coachella Festival) is an annual music and arts festival held at the Empire Polo Club in Indio, California, located in the Inland Empire's Coachella Valley in the Colorado Desert. It was founded by Corvette_Coachella_2015Paul Tollett in 1999 and is organized by Goldenvoice, a subsidiary of AEG Live. The event features many genres of music, including rock, indie, hip hop, and electronic dance music, as well as art installations and sculptures. Across the grounds, several stages continuously host live music. The main stages are: Coachella Stage, Outdoor Theatre, Gobi Tent, Mojave Tent, and the Sahara Tent; a smaller Oasis Dome was used in 2006 and 2011, while a new Yuma stage was introduced in 2013.

 

And who was this guy with the blue hair and a beard?

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Jody DeVere aka Patty, CEO, www.askpatty.com at Coachella!

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March 16, 2015

Five Safety Tips for Seasonal Transitions

IStock_000017361351_sTake a deep breath. Can you smell it? Spring is almost here! You may remember that season: Plants are blooming, grass is growing, winter coats are being put away and the most important part; windows are down while we’re driving. I can almost feel it now! Making the transition from winter driving to spring driving can be tricky if you live in a colder winter climate. Let’s take a look at a few things to make this transition easier.

Continue reading "Five Safety Tips for Seasonal Transitions" »

March 06, 2015

International Women's Day 2015: Women are Breaking Barriers in the Automotive World

General_Motors-Mary_Barra-photo_by_Steve_Fecht International Women's Day is being celebrated this year on Sunday, March 8, making this a good time to talk about how women are breaking barriers in the automotive world.

It was big news last year when Mary Barra became CEO of General Motors, making her the first female CEO of a major automobile company. She downplayed the significance of her gender when she accepted the position, but that doesn't mean it's not important.

Even though it seems like we're seeing more and more women in positions of leadership, women are still struggling to fit into the largely male automotive industry. According to the U.S. Bureau of Labor Statistics, women hold about 25 percent of jobs in the motor vehicle and parts industry as of late 2014.

Continue reading "International Women's Day 2015: Women are Breaking Barriers in the Automotive World" »

March 04, 2015

Rolls-Royce Grants us Serenity at the Geneva Motor Show

Rolls_Royce_Serenity_Phantom-lead_interior-P90174985-highResCome on Ladies, you know you want to ride in the new Rolls-Royce Phantom Serenity, revealed at this week’s Geneva Motor Show. If you have to ask what it costs, you can’t afford it, but let’s just say that you’ll probably want to live in it, since this opulent interior costs more than some homes.

Setting the standard in bespoke luxury motoring, the swanky but soothing interior features contemporary interpretations of furniture design combined with Japanese royal robe motifs, calming colors, natural wood, and the ceiling is covered with a sublime silk cherry blossom pattern.

Continue reading "Rolls-Royce Grants us Serenity at the Geneva Motor Show " »

February 25, 2015

Yes, You Can Drive That Exotic Auto Show Concept!

DESIGN_MB-AMG-Vision-Gran-Turismo_03sThere’s no better place to search for a new car than at an auto show, where attendees can research and evaluate hundreds and hundreds of production vehicles from every manufacturer, making it a great way for women to cross shop their preferred selection of brands and models without the pressure of a salesperson trying to make a sale.

But parked alongside those production models can be found a small but exotic selection of concept cars; automotive eye candy built to demonstrate special features or cutting-edge technology that may eventually trickle down into production models. Costing millions of dollars to create, these spectacular vehicles are beautiful to look at, but are often crushed when auto show season is over, never to be driven by the average consumer.

Continue reading "Yes, You Can Drive That Exotic Auto Show Concept! " »




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