Scheduled to go on sale in the third quarter of this year, the all-electric, zero-emissions Soul EV is the centerpiece of Kia’s Clean Mobility program and the brand’s first-ever mass-marketed electric vehicle.
Since bursting on the scene in 2009 as “a new way to roll,” the funky Soul urban passenger vehicle – and an accompanying trio of music-loving hamsters – has become a genuine phenomenon, with U.S. sales of the iconic people mover increasing every year.
Now, with “geek chic” newly added to the dictionary, the latest installment of Kia Motors America’s (KMA) award-winning ad campaign finds the hamsters inhabiting a high-tech, high-energy laboratory and unleashing their inner mad scientists to create the most innovative and eco-friendly Soul yet -- and a herd of sexy female hamsters as well. BUT: Are these Kia Girl Hamsters just way too sexy? We want your opinion!
Continue reading "A New Breed of Sexy Girl Hamsters Introduces the All-New 2015 Kia Soul EV" »
You don’t have to be a pious Prius driver (but it sure helps) to enjoy the benefits of hybrid technology. Thanks to Toyota for sharing this animated infographic that shows all the ways driving a Toyota Prius has benefitted the environment.
Continue reading "Three Reasons You Should Be Driving a Hybrid " »
It’s a fact that the 2014 Mitsubishi Mirage is an inexpensive, super fuel-efficient subcompact five-door hatchback.
It’s a fact that in base DE trim with a manual transmission and no extras, the Mirage has an MSRP that starts at $12,995, though it can price as high as $17,920 in ES trim with a CVT transmission and additional options. (Note that these figures do not include $810 destination and delivery fees.)
It’s also a fact that based on EPA ratings the Mirage is the most fuel-efficient non-hybrid car currently for sale in the U.S. It’s powered by a 1.2-liter three-cylinder engine that produces 74 horsepower, and promises fuel economy of 37 mpg in the city, 45 mpg on the highway, with 40 mpg combined.
Continue reading "The Truth About the 2014 Mitsubishi Mirage " »
Did you know that practicing good driving habits can save you money? As you and your family hit the road this summer, you can save money by the mile with these cost-saving driving tips.
According to research presented by such sources as the Department of Energy, Safe Motorist, and Earth Easy, the average driver who follows these tips could save from $675 to $1582 per year based on a national average of 25 miles per gallon and an average number of 15,000 miles driven within the United States.
Many thanks to Michelin for summarizing all the info into the easy to read infographic below!
Continue reading "Bad Driving Costs You Money: Drive Smart To Save $$$! " »
Ladies, the DC Auto Show isn’t about glamour as much as it’s about policy making and the future of the car industry. In honor of Earth Month, we've collected information from the DC auto show to share more about the greening of automotive.
Front page: For the 2014 Washington Auto Show, Nissan rented an Amtrak train car and ferried a group of journalists from Penn Station, NYC to Washington, D.C. Since the show took place during an epic East Coast snowstorm, the train was both a pleasant and efficient way to arrive. And it’s consistent with Nissan’s push into the future of environmental changes. That objective encompasses Nissan’s NV200 vehicles (the taxicab of the future and NYC’s official taxicab) as well as some new initiatives they are rolling out with FedEx.
The scoop: The Washington Auto Show is known as the “Public Policy Show.” It is unique on the global industry circuit because of its proximity to the U.S. Congress, international diplomatic corps and federal agencies.
Continue reading "Automotive Industry Goes Green: 2014 DC Auto Show" »
Front Page News: The Volvo Car Group is undertaking an $11 billion strategy to boost the Swedish automaker’s position in the global marketplace.
New for 2014: The Swedish company just revealed a trio of 2015 Volvo 60-series models with the new Drive-E powertrains. The trio consists of the V60 station wagon, S60 sedan, and XC60 crossover.
The skinny? In what's noted as the largest refresh in the company’s history, the four-cylinder lightweight, low-emission engines were developed in Sweden and will be implemented on each new model that Volvo rolls out in the near future.
Continue reading "Viva Volvo Las Vegas: Notes from Volvo's 2015 S60 Drive-E Reveal" »
Palm Springs is an oasis for mid-century modern homes designed by legendary architects like Neutra and Eichler for luminaries including Bob Hope, Frank Sinatra and Dinah Shore. The style emphasizes one-story structures with flat roofs, clean lines, walls of glass, ample windows and open floor plans. It was this type of design that inspired Cadillac’s Converj, the concept that the 2014 Cadillac ELR was based on.
Continue reading "Cadillac Makes Electric Luxurious With the ELR Coupe" »
When the Kia Soul came to market in 2010, the company was trying to reinvent itself to appeal to the children of baby boomers, aka Gen Y. At the time, Tom Loveless, VP of Sales for Kia Motors said, “This is the tip of a very big iceberg. It’s the direction Kia is going.”
And I wrote, “Could it be that, by next year, it will actually be cool to own a Kia?”
My prediction was spot on. Kia has certainly upped its cool factor, especially with the Soul, an urban hatchback that, like Gen Y, is not cut from the mold.
The ad campaign for Soul, which started out featuring hamsters on wheels, was different from the get-go. Over the years, Kia has grown the hamster theme to incorporate everything from rapping and hip-hop hamsters to this year’s edition, Lady Gaga.
Continue reading "Kia's Newest Star: The 2014 Soul " »
Did you know? 3rd Annual
National Plug In Day is this weekend, and green car enthusiasts
across the nation will be celebrating the electrification of the automobile
with special events in their area,
as well as at a main event that will be happening in the nation’s
National Plug In day is celebrated this year on Saturday,
September 29th, and is intended to introduce people to the benefits of driving
electric vehicles; highlighting the fun, clean-air benefits, and cost-savings
of electric cars with ride and drives, rallies, tailgate parties, charging-infrastructure
demos, EV-readiness awards, and more.
Continue reading "Are you Celebrating National Plug In Day on September 29?" »
BMW i3: The new reality
BMW chose New York City for the world debut of their visionary vehicle, the i3. With 8,175,13 citizens, NYC fits the profile of a densely populated urban metropolis where electric cars are ideal for short commutes.
studies carried out as part of BMW’s Project i involved more than a thousand
participants travelling by car over 12.5 million miles. Results showed
that the average daily distance covered was around 30 miles.
“In 2025, 8 billion people will live on the planet; 4.5 billion will
live in cities. There will be 1.8 billion cars on the roads. In order
to address the personal mobility needs of people living within the
world’s most densely populated urban city centers, BMW created BMW i –
the sustainable new sub-brand whose mission is to develop visionary
vehicles and mobility services.”
~ BMW Project i
Continue reading "BMW i3: Sustainability Can Be Sexy" »