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June 06, 2015

If You’re “Jonesing” for a Fiat, You Could Win One in this Summer Photo Contest

JonesingforafiatxAre you thirsty? One lucky Jones Soda drinker could win a Fiat 500x in the third annual "Jonesin' for a Fiat 500X" summer photo contest. This year, the Grand Prize winner will receive an all-new 2016 Fiat 500X crossover, a year’s supply of Jones Stripped Soda, and have his or her winning photo featured on a production run of Jones Stripped bottles in 2016.

The contest, which runs through November 1, 2015, continues to be an integral part of the overall marketing partnership between Jones Soda and the FIAT Brand. Similar to previous years’ contests, contestants who submit summer photos or summer "selfies" not only qualify for the Grand Prize but also have a chance to win weekly Prize Packs of Jones Soda and FIAT merchandise.

Jonesing_for_a_fiat_xEach weekly winning photo will also appear on a national label of Jones Stripped. Participants in the U.S. and Canada can enter to win by submitting as many of their qualifying photos using the hashtag #JonesinforaFiat500X through Jones Soda Co.'s Official Website, Facebook page, or on Instagram and Twitter. Submissions will be judged based on the quality and creativity of the photos by a panel of judges from Jones and the FIAT brand. At the conclusion of the submission period, one winning photo from all submissions will be chosen to win an all-new 2016 Fiat 500X.

The 2016 Fiat 500X is the latest addition to the FIAT lineup in North America, delivering the Italian design and engaging driving dynamics that are synonymous with the FIAT brand. The 500X offers an available advanced all-wheel-drive system, functionality, and a full array of safety, comfort and convenience features.

2015_Fiat_500xThe all-new crossover features two engine options, an available nine-speed transmission, and an all-wheel-drive system with a disconnecting rear axle for improved fuel efficiency. Loaded with up to 70 available advanced safety and security features, the Fiat 500X is available in five trim models and 12 exterior colors to offer the personalization options that FIAT vehicles are known for. Crafted in Italy at the Melfi assembly plant, the all-new Fiat 500X will arrive in Fiat studios in North America in the second quarter of 2015.

Jones Stripped is sweetened with a proprietary blend of natural sweeteners including pure cane sugar, organic agave syrup, and stevia, and each 12-ounce bottle contains 30 calories, eight grams of sugar, and comes in six delicious natural flavors: Cherry, Green Apple, Orange Mango, Lemon Lime, Huckleberry, and Chipotle Pineapple.

With growing participation and photo submissions by Jones Soda and FIAT fans across North America, both companies look forward to increased awareness and popularity. In addition to the “Jonesin’ for a Fiat 500X” photo contest, both companies will continue to support the FIAT Dealership sampling program, the Van’s U.S. Open of Surfing in Huntington Beach, Calif., in July, and other events and social media initiatives throughout North America in 2015.

“We’re excited to participate once again with our friends at Jones Soda to bring this fun, creative photo contest to life,” said Jason Stoicevich, Head of FIAT Brand North America. “This year’s contest is extra special as it coincides with the introduction of our all-new 2016 Fiat 500X crossover, the brand’s first available all-wheel-drive vehicle that is built in Italy for America. One lucky winner will have even more to photograph and share when this head-turner arrives in their driveway.”

Further details on the contest (including the official rules) and other events taking place can be found at Jonessoda.com or fiatusa.com.

 


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