AskPatty Reminds our Readers to Drive Safely this Holiday Season
The winter holiday season has one of the highest incidences of drunk driving fatalities, so AskPatty joins with the Ad Council and National Highway Traffic Safety Administration (NHTSA) to remind our readers about the cost of drunk or buzzed driving.
U.S. Transportation Secretary Anthony Foxx and NHTSA Administrator David Strickland have kicked off the annual "Drive Sober or Get Pulled Over" winter holiday crackdown on drunk and drugged driving. The annual campaign was launched last week with support from local law enforcement, Mothers Against Drunk Driving (MADD), and the Governors Highway Safety Association (GHSA). The crackdown runs from now until January 1, 2014, and is supported by $7.5 million in national advertising in TV and radio advertising featuring NHTSA's "Drive Sober or Get Pulled Over" campaign.
A few alarming stats:
• During last year’s holiday season alone, 830 lives were lost in drunk driving crashes. In fact, over the past decade, almost two of every five (41 percent) deaths that occur around the New Year's holiday and the Christmas holiday (37 percent) were alcohol-impaired, compared to 31 percent nationally over the past ten years.
• Last year, deaths in crashes involving drunk drivers increased 4.6 percent, taking 10,322 lives compared to 9,865 in 2011. The majority of those crashes involved drivers with a blood alcohol concentration (BAC) of .15 or higher – nearly double the legal limit.
• Beyond what it could potentially cost you in accidental damages to life or property, even if you don’t have a wreck getting caught driving buzzed can cost around $10,000 in fines, legal fees and increased insurance rates.
Please join us on the Holiday Buzzed Driving Thunderclap to automatically share a message promoting safe driving on your Facebook or Twitter account on New Year’s Day 2014. Simply on click the Thunderclap below to participate!
Whether at a holiday party, a New Year’s Eve bash at a bar or reveling with friends, many of us will be on the road this holiday season. AskPatty, the NHTSA, and the Ad Council are reminding everyone that the best way to stay safe is to plan ahead and designate a sober driver before you head out for your festivities.
Even just one drink can be enough to impair your driving and lead to devastating consequences. It’s just not worth it! Take the pledge to drive safe! Discuss the pledge with your family members and make it together.