Caught! What Are YOU Doing in Your Car?
We saw this cute little "Things we've 'caught' people doing in their car" infographic in a recent tweet from @USAToday, and it was too fun to pass up. A little research of our own reveals there’s even more to this than first meets the eye.
The USA Today graphic is based on a survey created by KFC to back up its recent release of the “Go Cup” a handy (and now-patented-by-KFC) container that fits in a vehicle's cup holder, which includes a choice of the brand’s chicken products along with seasoned potato wedges for $2.49 plus tax.
As the infographic shows, the top activities Americans have “caught” motorists multi-tasking while behind the wheel include:talking on the phone (84 percent),
eating (69 percent),
singing (61 percent),
and applying makeup (60 percent).
However, the KFC survey reveals even more: Some drivers just can’t resist moving to the music, as 33 percent have caught someone “dancing” in the car (I've done that!). Amazingly, 26 percent report they have busted someone changing clothes (yep, I've done that!). And one in five has spotted someone taking a “selfie” photo while behind the wheel. (Yikes, I've done that, too!)
New car designs are an acknowledgment that Americans like to eat while on the go. For example, one popular minivan seats seven, but has 17 cupholders. Surprisingly, when motorists were asked what’s in their cupholder, “a cup” was not the most common answer. The top response was “change” (44 percent), followed by drinks (33 percent), and a phone or tech device (19 percent). (BTW: My own cupholders are currently home to a tin of Busted Knuckle Garage hand salve, dental floss picks, and an assortment of gum wrappers and other trash.)
Do you eat in your car?
The KFC survey revealed that 53 percent of car owners age 18-32 would be more likely to eat in their cars if the food container would fit in a cupholder. And 35 percent of Americans describe themselves as “One Hander” eaters in the car – with one hand on their food while keeping the other hand on the wheel. Hence the foundation for the Go Cup: KFC says its size, in line with a standard 12-ounce soda can, will fit 83% of the cupholders out there.
Stranded? How long could you last?
According to the KFC Go Cup survey, American car owners say they could live out of their cars for three full days based on the car’s contents. (Hate to say it, but there’s actually no food in my car; I’d be living off my body’s own ample fat stores if I were to become stranded.)
As part of its new Go Cup product launch, KFC is also promoting a #GoCupGo Instagram photo contest. Simply post a photo of you and your Go Cup to Instagram with the hashtag #GOCUPGO for a chance to win one of many prizes. Hurry and get started! Photos must be submitted by November 3, 2013.
Each week between September 30 and November 3, five winners will receive gift checks and unique KFC items. Five grand prize winners will receive their choice of a Polaroid Z2300 camera or $250 worth of iPhone photography accessories, as well as being named “KFC Social Correspondents.” Read the complete #GoCupGo rules here.
#GOCUPGO Photo via instagram.com/santiagospavajea